Two weeks ago I had the opportunity to speak at the NSA-NYC (National Speakers Association, New York City chapter) MeetUp about maximizing LinkedIn and how to get more speaking engagements with your profile and your activity on LinkedIn. A number of questions arose about where do you start, and where does LinkedIn fit in with the rest of your marketing? And how do you have enough time in your day for social media? Since I started using LinkedIn more and more after I wrote my book, I found it works very well to cluster my time and do similar networking and marketing activities at the same … [Read more...]
Important Message about LinkedIn & Social Advertising – Uncheck this Box

I want to tell you about a change that LinkedIn has made that affects all of us – and what to do about it. LinkedIn has changed several privacy settings so that our names and photos can be used for third-party advertising unless we UN-check the boxes. Here’s what to do: (To get the full article to Opt-Out of Social Advertising with screen shots that show you want to do, click here) Manage Social Advertising Login to LinkedIn and go to Settings. At the very top of the screen in LinkedIn (above the Menu Bar), hover your mouse over your name, and then click on … [Read more...]
Veteran Recruiter & Career Coach Reveals Secrets to Landing Perfect Job!

Standing out in the job market is more difficult today than it’s ever been before! For one thing, recent downsizing has led to more candidates for fewer jobs. On top of that, the 24/7 convenience of the Internet has made applying for positions almost too easy. Now all a candidate has to do is type in some basic information, attach his or her resume and they can apply for a position in a mere matter of minutes … maybe even seconds once they’ve been at it a while. Because applying for positions has gotten so easy, companies are being completely inundated with resumes from job-seekers … [Read more...]
5 Ways That LinkedIn Could Be Hurting Your Sales and What To Do About It

LinkedIn is a powerful tool for online networking with over 100 million members worldwide. WOW! Clients are going online and to LinkedIn first to search for companies and professionals to work with, and find products and services. Companies, professionals and business owners are using LinkedIn successfully to find potential clients, engage clients, increase their visibility and build their brand. They’re also using LinkedIn to showcase their products and services in a way that differentiates them from others that provide similar products and services. LinkedIn Success Stories show … [Read more...]




